José Criales-Unzueta graduated from SCAD on 2018 with a degree in fashion and a minor in accessory design.
Let me introduce you to @eljosecriales, the mind behind “biased.” and the creator of a podcast that is strongly centered around fashion commentary and criticism.
There is no doubt, that upon visiting his Instagram page, Criales-Unzueta has not just a strong passion towards the industry of fashion but for its conceptual and philosophical aspects.
The SCAD grad has recorded six podcasts since its launch in December and has a variety of surprises where he said, “On each episode, special guests and I will approach specific topics related to fashion and discuss them, while doing our best to unpack them- all biases considered.”
With ‘biased.’, Criales-Unzueta strives to build a thought exchange platform that introduces its listeners to all the unique and multifaceted creatives that makeup the fashion industry.
“I feel like the conversational part of fashion is something that I was always attracted to. Just talking about it and seeing what it could say and what it meant in culture was something that I was always interested in, before I was interested in design even. From there I just grew into it slowly, first through art history classes and writing about art then after graduating through discussing things with friends and eventually on Instagram. It was very gradual but an interest that was always there in some capacity.”
The name around the podcast was inspired by Criales-Unzueta’s personal journey of fashion commentary where he is extremely certain everyone is biased. He was attracted by everyone the way people approach fashion with its personal thoughts and opinions that are simply born out of one’s own judgement.
I had the chance to ask Criales-Unzueta one of my biggest questions towards the fashion industry, about the current way fashion magazines are currently approaching their platform.
He said, “Magazines right now are sort of in an emergency situation where they’ll grasp to whatever will give them both relevance and traffic. Needless to say that social media caused this, as the immediacy of content and how easy it is to share makes magazines unnecessary, you don’t need to wait for a photo to be printed to see it, it’ll pop up on your feed. Fashion content has also become very diluted because fashion magazines now are not specific to fashion, they really can’t be if they want to keep up traffic. It’s quite sad.”
If you are curious of looking at your biased opinions of the fashion industry from another point of view, listen to ‘biased.’ here.
