With SCAD’s senior fashion show right around the corner, The Connector decided to reach out to Shan Shi, a recent SCAD photography M.F.A. graduate, for some insight into fashion photography. Shi is from China but has been living in New York since 2020 as a professional photographer.
How would you describe your photography style?
“As an artist, I’ve had the privilege of exploring various styles and techniques in my photography. My educational background includes a degree in commercial photography, and my graduate studies were focused on fine art photography. However, my true passion lies in fashion photography. Through 8 years of professional experience, I’ve honed my skills and have become adaptable to various environments. I thrive on pushing the boundaries and am constantly seeking out new challenges. For me, creativity is about exploring new avenues and avoiding the monotony of repetition.”
How would you describe your fashion photography collaboration process?
“When collaborating on a fashion project, my process begins with establishing the desired style and conducting thorough research. I then create a mood board, paying special attention to the location where the shoot will take place. I always visit the location beforehand to ensure it fits the vision.
After that, I identify a stylist who can source appropriate clothing and a makeup artist who understands my vision. Finally, I select models who fit the theme and will bring the vision to life.
For designers who wish to collaborate with me, I review their designs and concepts and create a mood board to ensure alignment with the overall vision. In addition, I carefully consider makeup and model options to complement and enhance the designs.”
If you had to choose 3 ‘holy grail’ tips for photographers when collaborating on a fashion photography project, what would they be?
- “Do the research! You need to do enough research to determine the style, lighting, location, makeup, hair, and accessories. It’s important to have a clear concept in mind before starting the project and to communicate it effectively with the designer to ensure everyone is on the same page.”
- “Manage the team. As a photographer, you need to be on set early and to make sure the makeup, styling and lighting are what you want.”
- “You need to focus on all the details and make sure everything is correct. If you made a big mistake the first time you worked with the designer, there won’t be a second time.”
Shi will be at the Savannah campus from April 13 – 15 as an alumni mentor to teach workshops and share what she has learned at SCAD and through her own professional career. Follow Shi on Instagram to see more of her work.
