Primark is the newest European darling to make its way over to the USA, after fan favorites Topshop and online-retailer Asos. Primark has all the style of more expensive high-street brands such as Topshop and Zara but with an H&M price tag. They not only sell the typical clothing, shoes and accessories but cosmetics and home goods as well. Starting Sept. 10th, the high-street brand will open its first U.S. store in Boston, following up with another store in Philadelphia later this fall.
These inexpensive beauties may not have a store here in Atlanta, but they plan on opening at least eight more stores on the east coast in the next two years. Let’s cross our fingers and hope we are next. In the meantime, roadtrip anyone?